Showing posts with label Employee Value Proposition. Show all posts
Showing posts with label Employee Value Proposition. Show all posts

Sunday, June 5, 2022

The many lives of capability building programs

Technically speaking, ‘capability building programs’ are meant to do exactly that – to build the targeted capabilities. However, after spending two decades in business organizations, I have come to realize that capability building programs serve different purposes in different contexts, including those that are very different from the original purpose. 

Let’s take a look at some of the 'uses' of capability building programs (starting with those that are closer to the original purpose and then moving on to those that are quite different):  

  1. Capability building programs as ‘Crossing the Rubicon’: Here the implication is that capability building programs create ‘sustainable change in behavior’ (which is the behavioral definition of ‘learning’). Of course, most capability building programs fail to achieve this.
  2. Capability building programs as ‘Invitation to learn’: This is based on the philosophy that ‘you can lead a horse to water; but you can’t make it drink’.
  3. Capability building programs as ‘Training’:  Here the implication is that it is something that is done to the participants. While some people do say that ‘training is only for animals’, this philosophy is very much ‘alive and kicking’ in many organizations!
  4. Capability building programs as an element of the 'Employee Value Proposition': This typically happens when a company makes an explicit promise of 'x' days of capability building programs per year per employee as part of its Employee Value Proposition (EVP). Yes, this works best when these capability building programs are conducted on regular working days! This approach can be extended to positively impact the company branding/business development efforts also (by highlighting the investment the company is making in capability building to improve the product quality/ to serve the customers better).
  5. Capability building programs as 'Knowledge management': When an expert is leaving an organization, the organization might ask him/her to conduct a capability building program to pass on his/her knowledge, even when that knowledge is not immediately relevant to the people attending the capability building program.
  6. Capability building programs as 'Enculturation': This typically happens during new employee induction/onboarding. Another variation here is 'culture building workshops'. 
  7. Capability building programs as ‘Reward’: Some organization use capability building programs as a reward for high performance. It does raise some questions. For example, won’t the employees prefer to receive an equivalent amount of money in cash as opposed to attending an expensive training program?
  8. Capability building programs as ‘Paid holidays’: Capability building programs can provide ‘pleasant distractions from the unpleasant realities at the workplace’.
  9. Capability building programs as ‘Detox’: Some capability building programs can indeed be fun or even 'meaningful fun'. Some programs like ‘Human Process Labs’ can also provide some degree of emotional detox. Yes, this might highlight the implicit assumption that there is something toxic about the workplace. 
  10. Capability building programs as ‘Rites of passage’: This happens when training programs are linked to level transitions, Here the primary purpose is to enable the psychological transition required for the level change - in the participants and in the 'significant others' in the organization ecosystem (see ‘Accelerated learning and rites of passage’ for details)
  11. Capability building programs as ‘Team building’: Here the message is that the opportunity for facilitating interactions between the team members/cross-functional team members (and the possible increase in connect between them and to the team/organization) is more important than the program content. Yes, this could trivialize the concepts of 'teamwork' and 'employee engagement'. 
  12. Capability building programs as ‘Importance signaling’: If a capability building is positioned (formally or informally) as ‘only for the most valuable people in the organization’ (e.g., top talent, people who are being groomed to take up top management positions etc.), it can indeed serve as a way to signal the importance that the organization gives to the concerned employees. Yes, some of the participants might promptly include this in their CVs/mention this during the interviews for jobs outside the organization.    
  13. Capability building programs as ‘External benchmarking opportunities’: This works best in the case of open training programs conducted by prestigious institutes that attract participants from across the world. Quite a bit of the learning in these programs comes from interacting with the fellow participants and from knowing what the other companies are doing.
  14. Capability building programs as 'Corporate rain dance': This occurs when capability building programs are used as 'solutions' to organizational problems that are not related to capability gaps at the individual level. Yes, they do give the management the illusion that something is being done about the problems (see 'Leadership training and corporate rain dance' for details). However, they can make the participants feel 'victimized' (see 'Training the victim' for details). 
  15. Capability building programs as 'Sales hook': Here capability building programs are used as an opportunity to sell other products. 
  16. Capability building programs as 'Brainwashing': This happens when the focus of capability building is on 'unlearning and relearning'. 
  17. Capability building programs as 'Golden handcuff': Here the idea is to send the employee for an expensive long duration learning journey program and also attach a retention clause/service bond. 
  18. Capability building programs as 'Immediate profit generation': This typically happens when the monetary value of the improvements coming from the 'action learning projects' that are part of the capability building program is estimated to exceed the cost of the capability building program. While this enables the Learning & Development (L&D) function to position itself as a 'profit center' (as opposed to being a cost center), whether this 'profit' is real is often a point of disagreement between the HR function and the Finance function. Also, to maximize the 'profit generation potential' of the action learning projects, the link between the action learning projects and the learning objectives of the program gets overlooked. Yes, the capabilities built during the program can and should impact the business results (and this is very much aligned to the original purpose of capability building programs). However, they are usually more difficult to estimate/ happen over a longer period of time and therefore might not be very promising for showing immediate profit! 

I am sure that more such 'non-standard' uses of capability building programs can be found. Also, a single capability building program might serve many of the uses mentioned above. This does raise an interesting question: "why do so many alternative uses of capability building programs exist, even when they are not the most efficient ways of achieving their 'unstated' objectives?". I guess, the word 'unstated' might offer a clue. In some of the organizations, spending money on some of those alterative objectives (or even attempting to achieve them directly) might not be 'culturally acceptable'. In many cultures, learning is considered to be a 'noble' activity and hence it is put on a pedestal. Hence, by achieving some of those alternative objectives through a capability building program, they can gain more respectability! 

Of course, the above discussion was from the points of view of the organizations and/or the participants. Since there are other stakeholders involved (like the facilitators, L&D team, vendors etc.) there are additional interpretations possible from their points of view. For example, for a facilitator, capability building programs can mean multiple things like a source of income, a calling, an avenue for self-expression etc. 

Any thoughts/ideas? Any other uses of capability building programs that you have come across?

Wednesday, September 13, 2017

The OD Quest: Part 4 – Totally Rewarding!

"I don’t have an opening in my OD team now. But, you can join our recruitment team and do recruitment in the OD way”, I heard the Senior HR Leader telling a candidate who was hell-bent on joining the OD team. This was my fifth ‘encounter’ with this gentleman (See 'Passion for work and anasakti ‘, 'Appropriate metaphors for organizational commitment ‘ ,‘To name or not to name, that is the question’ and ‘A Mathematical approach to HR’ for the outcomes of my previous interactions with him).

I was a bit taken aback by what I just heard. I knew that often these kind of ‘solutions’ will end in tears or worse. However, similar to what had happened during my previous encounters with him, this interaction forced me to think a bit more deeply about the underlying issue - the application of OD(Organization Development) to the various functional areas in HR (Human Resource Management). That, in turn, has prompted me to write this series of posts on 'The OD Quest' where we will look at the possibilities  that arise when OD ventures into other parts of the people management terrain.

In the first post in this series (see The OD Quest: Part 1- Mapping the terrain) we did a cartography of the Human Resources (HR) and Organization Development (OD) domains to map out the current world (the terrain) inhabited by HR and OD and also the evolving worldviews in HR and OD (ways of looking at the terrain). In the second post (see The OD Quest Part 2 : Doing Recruitment in the OD way) we made a visit to the land of Recruitment and explored the value OD can add to Recruitment. In the third post (see The OD Quest: Part 3 – Rendezvous with L&D) we covered the Rendezvous with L&D
. In this post, let’s take our OD Quest to the land of Rewards that is also known by names like ‘Compensation & Benefits’ (C& B) and by more interesting ones like ‘Monies & Goodies’.

If we look at Rewards essentially in terms of compensation surveys, compensation structures and benefits the possible value addition from OD is not apparent with exception of facilitating deeper discussions around the compensation philosophy (the ‘why’ of what we do in Compensation &a Benefits and its alignment with the company values). However, when we look at Rewards as a tool to drive appropriate employee behaviors to achieve a particular set of business results, the possible value addition from OD  becomes clearer.  

Employee behaviors (and also employee engagement and performance) are driven by the ‘total employee deal’ offered by the company that include (in addition to compensation and benefits) factors like the organization culture, work environment, development & growth, meaning & purpose etc. OD plays a key role in enhancing these aspects. Most importantly, the underlying messages conveyed by the Compensation & Benefits provided by the company must be in sync with the messages conveyed by the other parts of the total employee deal. For example if an organization wants to provide a highly collaborative environment the Reward system should also support that. 

One of the ways to enhance the alignment between Rewards and OD is to jointly create a coherent and internally consistent ‘Employee Value Proposition’ or a ‘Total Rewards Statement’ that include all these dimensions. This would ensure better integration between the transactional aspects (traditionally the domain of Compensation & Benefits) and the relational aspects (traditionally the domain of OD) of the total employee deal. Please see ‘Of Rewards, OD and Passing the buck’ for more details. For example, it creates cognitive dissonance when the organization looks at salary purely as a 'matter of supply & demand' and at the same time wants the employees to develop a deep emotional connect with the organization beyond the rational connect  (or even consider the organization as their extended family).


Reward systems must focus on what is valued in the organization (stated values of the organization). Clarifying these values is an area where OD can help. There must be a clear connection between the valued behaviors and the Rewards. Money speaks louder than words! So if there is a disconnect between the espoused values of the organization and what is actually rewarded, the employee behaviors would be influenced by what is rewarded. It is also a sure way to lose credibility and trust.

Another very important contribution that OD can make is to better manage the formation and evolution of the psychological contract. While salaries are more in the domain of the employment contract, the way salary negotiations are conducted during the various phases of the employee life cycle can have a huge impact on the formation and evolution of the psychological contract and hence outcomes like employee engagement, performance and retention. Please see ‘Of Salary negotiations and Psychological contract’ for more details. Also, how Reward decisions are handled (especially when the organization is not doing well or when the organization can afford to drive a hard bargain with the employees) with both shape and reveal the organization culture and values.


OD can help in facilitating better change management around the changes made to compensation and benefits (especially on tricky ones like discontinuing a benefit or redesigning incentive/variable salary schemes to derive more value). Of course, it works the other way around also. When OD is driving an organization-wide change management effort, Rewards can be of immense help by rewarding the desired (new) behaviors/ways of working and hence facilitating them to take root. For example, if the organization wants to build a more performance-driven culture, increasing the level of differentiation in Rewards for the various levels of performance can be a key enabler.


So where does this leave us? OD can add a lot of value to Rewards. OD can help Rewards to evolve from Compensation & Benefits to Total Rewards! We can say that the application of OD makes Rewards better just like ‘sugar sweetens milk’ in the famous story* about Parsis. Of course, it is important to keep working on the Rewards & OD partnership to take it to higher levels of excellence and to ensure that things doesn’t fall through the cracks (or fall in ‘no man’s land’). Considering that we are on an OD quest and not a conquest continuous exploration of the possibilities of the Rewards and OD partnership definitely fits into the spirit of the OD quest!

 The story goes something like this.: Parsis came to India fleeing from persecution in their Motherland Iran and landed in Gujarat. There they approached the local king Jadi Rana and requested asylum. Jadi Rana motioned to a vessel of milk filled to the very brim to signify that his kingdom was already full and could not accept refugees. In response, one of the Parsi priests added a pinch of sugar to the milk, thus indicating that they would not bring the vessel to overflowing and indeed make the lives of the citizens sweeter. Jadi Rana gave shelter to the emigrants and permitted them to practice their religion and traditions freely. Parsis are still adding “sugar” to our lives!

Any comments/thoughts before we take our OD quest to the next domain in the HR land?!

Monday, April 15, 2013

Of salary negotiations and psychological contract: Part 6 (the big picture)

In this series of posts we have examined the impact of salary negotiations on the formation and evolution of the psychological contract. In the first post in the series (see Part 1: dramatis personae) , we looked at the concept of psychological contract, outlined the stages at which salary negotiations take place and also looked at some basic principles in the domain. In the second, third and fourth posts we examined the salary negotiations between the employee and the employer before joining (see Part 2), after joining (see Part 3) and after submitting the resignation (see Part 4) and examined how interactions influence and are influenced by the psychological contract. In the fifth post we looked at a special phenomenon in this domain – ‘batch mentality’ (see Part 5).

In this post, we will look at some broader aspects related to psychological contract and its workplace implications – over and above those related to salary negotiations.

Let us start with the concept of psychological contract. In the previous posts in this series, we looked at the psychological contract in the context of the 'employer – employee' relationship. However, psychological contract operates in any sort of relationship – not just that between the employer and the employee. This is because psychological contract is essentially about the mutual expectations people have about one another in a relationship, how those expectations shape the behavior of the people in the relationship and how those expectations evolve. It has even been argued that psychological contract between God and man is the basis of many of the major world religions (at least those religions that believe in a ‘personal God’).

If we look at the ‘content’ of the psychological contract in the context of business organizations, there are many other dimensions in addition those related to ‘Rewards’ (that we had covered in the previous posts). These include expectations related to the ‘relative seniority’ (where does my job in the new organization fit in the organization hierarchy of the new organization as compared to that in my previous organization), congruence between individual values and organization values, pace of career growth, degree of empowerment, amount of training/development opportunities provided, amount of support available, physical infrastructure, behavior of superiors/peers/subordinates, organization climate, how the organization will treat its employees when the organization and/or the industry is going through a downturn etc. In all these dimensions, the discrepancy between what a person encounters on the job and what he/she expected to encounter can lead to a violation of the psychological contract.

Now, let us take a look at the consequences of perceived violations in the psychological contract. Employees often respond to perceived violations in the psychological contract with withdrawal, reduced engagement levels, negativism, dissatisfaction, lowered job performance, turnover intention and actual turnover. As we have mentioned earlier, when it comes to the psychological contract, the employer is ‘represented’ by its agents/representatives like the managers of the employee. It has been observed that employees with ‘positive supervision experiences’ are less likely to perceive breaches of psychological contract. Also, even if they perceive a possible violation of the psychological contract, they are likely to deal with it in a constructive manner – like discussing the same with the supervisor and trying to find ways to mend the damages to the psychological contract.

We have mentioned that psychological contract (unlike the employment contract) is usually unwritten. However, Employee Value Proposition (EVP) statements often contain aspects (related to what the employer offers to the employees) that are not mentioned in the employment contract. This would mean that the Employee Value Proposition can be leveraged to actively shape and manage the psychological contract. EVP is usually worded in broad terms and is often expressed as a ‘statement of intent’ (and not a legal commitment). Hence it offers more flexibility to the employer and it can be used to actively shape the psychological contract and drive employee behavior. However, one needs to understand the difference between ‘management’ and ’manipulation’. If the employer communicates the EVP and fails to deliver the same (in terms of the employee experience/employee perception), this is likely to result in the violation of the psychological contract!

This implies that if an organization crafts an EVP based on what it can deliver consistently to its employees (ideally, what it can deliver better than that the other organizations can) and emphasizes the same in the various phases of the employee life cycle, it can have a very positive impact on employee engagement. Yes, there is material that can get into the psychological contract that can’t get into the EVP. Remember - EVP is common for all the employees – but psychological contract is individual specific – though there can be a lot of commonality of the content in the psychological contracts in the minds of the employees. At the recruitment stage, it makes eminent sense to communicate the EVP to the prospective employees. This will help in attracting those candidates who are likely to be a better fit to the organization (as they are motivated by factors that the organization is good in delivering to its employees) and also in ‘repelling’ those candidates who are unlikely to fit in. Yes, as the psychological contract is individual specific (and as it is likely to have material that is not covered in the EVP), the organization should take special effort in ensuring that all the interactions with the prospective candidates are carefully handled so that the candidates gets the ‘right hints’ on what it would be like to work in that particular organization in that particular job.

As the organization evolves/changes what it expects from the employees also changes. Again, as an employee goes through the various stages in his/her life, his/her expectations from the employer also changes. This ‘natural evaluation’ has to be kept in mind (and managed), in addition to the changes in the psychological contract that happens based on the interactions between the employer and the employee. With the accelerating pace of change in the organizations, the importance of psychological contracts (to shape employee behavior) and the importance of managing psychological contracts (to facilitate employee engagement) have increased significantly.

It is interesting to note that there are basically two types of violation of psychological contract. The first occurs when the employer or the employee knowingly fails to meet an obligation/expectation. The second occurs when there is a lack of shared understanding as to whether the obligation/expectation exists. From an organization development point of view, mapping the psychological contract (that exists in the minds of the employer and the employee in terms of mutual expectations), making it explicit and facilitating a discussion (exploration) on same can be a highly useful intervention – especially when dealing with aspects related to employee engagement and retention in a fast changing organization. Yes, this can also include ‘renegotiation’ of the psychological contract!!

Please let me know if you have any comments/suggestions!

Friday, October 24, 2008

In search of a 'sharp' employee value proposition

These days, many companies are quite vocal about their 'employee value proposition' - the 'total employee deal' that they offer. Some of them even have formal employee value proposition statements. Yes, this is a positive development. If organizations are serious about treating their employees as anything more than 'mindless resources' and if they acknowledge that the employees exercise at least some amount of choice (in matters like joining the company, staying on, putting in discretionary effort at work etc.) it make sense to think about (and more importantly, to do something about!) creating a value proposition (or a 'total employee deal') that appeals to the the current and prospective employees.

However, we often come across two types of problems with 'creating a compelling employee value proposition' efforts. The first is that the value proposition exists mainly in word and not in deed. Hence this becomes more of a communication (or 'public relations') exercise. Now this might work for sometime (in terms of increasing employee morale and in terms of attracting new hires) - as employees often believe the employers (or at least give them 'benefit of doubt'). But after some time, when the employees don't see much action (or the alleged 'employee value' in the employee value proposition) it leads to more frustration/ disillusionment/ mistrust. Thus the employees might develop some sort of aversion (or at least reduced sensitivity) to employee value proposition statements/initiatives.

The second problem is that the 'employee value proposition' statements of many of the organizations look very similar. Now if many organizations start speaking about very similar 'employee value propositions' it leads to a lot of clutter and hence the the employees, especially the prospective employees, find it difficult to judge the relative merits/demerits of the employee value propositions offered by various organizations. This can also add to the 'reduced sensitivity' to employee value proposition statements that we were discussing earlier.

In many cases, one of the key reasons for the above two problems is the attempt on part of the organization to do too many things - trying to improve all aspects/dimensions of the employee deal - that too for all the employees. While this ('trying to be everything to everybody' kind of approach) leads to 'well-rounded employee value proposition statements' the implementation/delivery of the employee value proposition becomes too difficult/impossible. When many organizations follow this approach this also results in employee value proposition statements that look very similar (and too good to be true!).

The above discussion implies that, to be effective, organizations need to find a way to cut through this clutter and reduced employee sensitivity - while ensuring that the employee value propositions are implementable. This where 'sharp' employee value propositions come in.

The basic requirement here is to create a very clear employee value proposition that is different from (and perceived to be different from) what other companies are offering. Usually this implies focusing narrowly – concentrating only on one or two levers/dimensions of the ‘total employee deal’. So the idea is to choose one (or two) aspects of the employee value proposition (based on the business and HR context/strategy/plan) and to channelize most of the resources to enhance ‘employee deal’ in those dimensions. For example, the value proposition can be that
  • ‘we are the best paymasters in the industry’ or
  • ‘we provide the fastest career growth in the industry/we offer positions at a higher responsibility level as compared to what the other companies offer for a given employee profile’ or
  • ‘we provide better/more stable long-term career and greater work-life balance’ or
  • ‘we provide greater opportunities for job rotation and the opportunities to work in multiple geographies’ or
  • ‘we provide the opportunity to work with the most advanced technology/tools and the chance to work with people who are considered to be the thought leaders in the field’ or
  • ‘we provide mass-career customization/greater flexibility in designing your own career’ etc.

Now, all of the above options listed above might not be feasible in the context of a particular company. However, some of the options might be very much feasible. Of course, having/developing competent managers and building a good work culture are very important – especially from a retention point of view. But since every company talks about these it becomes difficult to make these differentiating factors – when we are talking about attracting a new candidate/when a candidate has limited primary data points regarding what particular companies are really offering.

Once the organization has chosen the lever(s) to press and has enhanced the employee value proposition on that dimension (by modifying the policies/processes/management style etc.), the next step is to publicize it – both internally and externally. This will also ensure that the organization attracts the 'correct' profile of candidates (as the ‘focused’ employee value proposition will appeal to only a particular set of candidates – candidates who have a set of workplace preferences that is similar to what the organization is highlighting). While this might reduce the size of the ‘candidate pool’, it will help the organization greatly in reducing attrition – as the organization is attracting only those people who are motivated by those aspects of employee value proposition that the organization is providing better than what the other companies are doing.

It is also possible to further customize ('sharpen'!!!) the employee value proposition to make it more attractive to particular employee segments (e.g. high performance – high potential employees, employees in certain jobs, employees with certain skills etc). This makes a lot of sense if the organization has very limited resources and if it doesn't have equal need to retain all segments of the employees.

Any comments/observations/suggestions?